first
When I look at the community ideas, projects, approaches and the realized actions to promote independent Neubuchhandels, I feel for years a strange mixture of pity and anger. I name no names, I have enough enemies. At some point I'll take me but the time and produce a kaleidoscope in front of the inclined reader, a picture book of inadequate and often downright childish strategies. One has the impression that trainees from the Upper Second or hard of hearing Altbuchhändler from sub Dingharting at work.
I do that sorry, and I have a suspicion. The publishers are powerful partners is an abomination before the Lord, must be: on the basis of Amazon, they could durchdeklinieren, how dangerous are strong partners on the distribution side, yes. Bad enough that you have to make do with the big chain bookstores, for now, with Thalia, Hugendubel and Co. to arrange in some way. Otherwise, however, the publishers page nothing more than another new strong partners in fear of the customers front.
It would have to go with the devil, against all rules of the market economy would be violated if the publishers would not have to worry with a discreet but firm hand that some efforts are unsuccessful on the part of the independent bookseller. This is done by "well-meaning" an abundance; but are actually hopeless "actions" to promote the independent book trade started and after some time, then buried inconspicuously in order to bring forth new, of similar quality. Action, activity, "we do" - but not only inadequate and inefficient.
some point will I find out who is behind these machinations, which in my opinion, the independent book shops do not just take to the grave, but are diligently strives to keep it between the dead and the hospital bed, so he is not rebellious. The independent Neubuchhandel as a great power - because God forbid.
I'm probably not the only one touching the Inadequacy of almost all the promotion of the independent book trade nigh gets on my nerves.
Because the bookseller my house hunting but - I just wilder in Neubuchhandel So - I leave it with these hints for now be content have.
second If I
neoliberal economist, then my bookseller would be a good example of a working model of retail and service world. At first glance, we see a more or less happy mess bustle of traders, the regional, but also of turnover in the working methods, sales methods, constitute the subjects of her an almost harmonious diversity. Harmonious in the economic sense, because there seems to be for many years a real balance of forces, capabilities and revenue.
The booksellers have this balance retracted statements that they keep handy at all times. In the discussions of the Association Network Service, Department of Rare when they were still taking place, the house always reeled from similar reasoning. Since then the talk of "diversity" of the industry, from the "training" of colleagues. In general, the sheer M ythen to refute that makes some fun.
Thus, no conclusive explanation, is to play the role of "training" in the bookseller - which is predominantly Balderdash. Also, the "reference library" another myth in the internet age most ridiculous and perhaps even necessary for leading booksellers. Since we know how painful all the smaller books are marginal sales data banks, as measured by the three great, the whole is once so grim discussion of the meaning of smaller databases become obsolete. One limitation I have to make - the role of Buchauktionatoren, from Munich to Hamburg, is discussed for many years before. In view of the sales of pine, Hartung and Co. must light up as a brand red warning signal: What role do they play in terms of turnover and its main function, from the holdings of the central trade the relics, the really worthwhile to draw?
But otherwise it is true that the antiquarian market, especially in the heel triangle ZVAB - Ebay - Amazon, surprisingly balanced, with and against each of the local antique shop in central cities to the country-wide demand.
A classic example of a balanced market economy, then? At least not that depressing imbalance of power structures in Neubuchhandel, of which we spoke. For the bookseller lives while on the waste of the publishers, acting as a kind of upscale vultures for their discarded products from Gutenberg to Bertelsmann (to put it unkindly) - but it needs is the market power of publishers one iota to shear and the (few) known to me to speak of Neubuchverleger in the discussions of the booksellers are marked accordingly, also selected by arrogance and a total lack of interest. The antique dealer as a stupid poor bootblack.
third
Will the just illustrated, one might almost say keep harmonious balance in the antiquarian book?
The already well-known factors of the digitization of virtually all the books before about 1920, some users use the bookseller alienate. But they were always less important for the really "old" books, such as before 1945. Here, the collector remains the main partner of the antiquary. It is still growing, hopefully. Would you ask me after the central, to be taken immediately to tackle the task of the antiquarian book today, I would not hesitate for a moment and
* conversion of the user request into a collector's market
. That must by all means, in a combined analogy of stamps to collecting art, produced and achieved.
As always, the bookstore with a focus on newer titles, used his own concerns on this issue. For title especially after 1945 and remains the main ally of the antiquary in the near future of copyright.
4th
There is an obvious possibility to tilt the antique market in the shortest time to centralize it and make the remaining employees to booksellers to bailiffs one (or more) corporations.
We are now on the idea that it is "far too many books" are. That may be true for titles with circulations of about 10,000. All other titles are some times in the book database listed, maybe 3-5 pieces, in a similar amount they want at our stores.
That's all there on the market is at the moment!
Now comes to mind, my point: There is a possibility for the bookseller
* monopolization.
not in the rare book auction capable of about 50 €, the "noble title of" So. Of this we are not talking now. But about the idea that average and how books can be monopolized.
A conceptual model. I buy on collectively the assets of a number of old, sick or otherwise unfortunate bookseller. That is incredibly cheap now possible. After a short time I have a stock 200000-500000 titles. They are, it seems, almost all worth little because the sales quota (Not so much the price) is extremely low, each of us knows the yes from personal experience.
But the more I buy up stocks, the greater my chances are diminishing to individual titles artificial. I carry it any further, please just about the prospect of a stock of books, say 3 million volumes, which I could build for around 500,000 €. We have examples from stock sales by quite ordinary means goods that can be extrapolated here.
The recent efforts as a "collector" to act in the market, with considerable short-sightedness, yes dheit B solution, if you look closer. As accurate can not go! But if anyone tries
with good banking connections to monopolize our market, then says this: He can dictate a short time, the book prices, they set after gusto. And it says that he then rationalization has extremely low operating costs, which can compete with any bookseller.
Until the establishment of local buying centers covering the purchase of advertising, etc. is then only a step. But the monopolist will do the devil and set about selling shops. No - he was hoarding in the central bearing more and more titles, he can dictate the prices are better, he draws from the rationalization of ever-higher benefits. Although
he is true in general for antitrust, and the appearance and maintain a perfidious, cleverly designed network of bogus self-contract booksellers across the country - but are in reality only his servants.
Give me half a million euros and five-year period - there are no longer in Germany with local independent bookseller trade.
The nice example of an advertising job at the top I owe christazeuch.de the website, which also owns the copyrights. It is a friendly nota bene, not uneven case study. - For the loan of Dagobert Duck image is particularly the indication that it is protected by copyright. Is a simple request, removed immediately.
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